BforBloggers is going to be 3 years old soon. We’ve seen amazing growth in the last year despite hitting a few roadblocks in the path.
Not only has the blog grown from a business perspective, but it has also helped me grow as a human being.
I started a one-man-army, and in three short years, we are now a team of 12. (we’re hiring content writers!).
Our marketing services, which I never advertised on the blog, have grown from 4 clients to 19 in one year. I had to shift my focus from writing to managing. So we doubled on getting experience content writers, and the results came in rather quickly.
I couldn’t be more excited about this amazing opportunity life has presented.
To celebrate our personal and business growth, we are rolling out an identity change.
Welcome the new BforBloggers logo!
The new logo has the previous color “blue” completely. We’ve more of a dark blue and red-orange palate.
The exact color palette is:
Initially, the logo had a lot more creative abstract elements. We cut it down as much as we could, and I was pretty fixated on this version.
Text font remains the same.
It resonates with the brand name and our ambition. Those two pencils in between give the logo a unique look while indicating we are all about (high-quality) content.
When you combine all the #0B0B4D elements with the 4 (as in B “for”) in between, you get a full B with a distinctively visible 4 in between.
I was recommended by multiple associates to change the brand name as well. After all, I chose this domain when I was 16-year-old. I didn’t touch it until I knew I had enough experience to get into the marketing niche.
After all, this is one of the few niches where it’s all about the results. Your performance is your resume and your business itself.
But BforBloggers as a brand name is very close to me. And it’s grown to be a great brand. The word-of-mouth referrals I get are mostly due to the branding and marketing power of BforBloggers.
We were also going to roll out a new theme, but I really love the current setup. The design took a great effort and time to get to the point where it is now.
With new team members and refreshed logo, we are also improving on the content here on BforBloggers. Respecting your opinions, as always, you can submit your feedback and suggest new topics here.
I’d also introduce the whole team once we get the formalities done in our backend.
If you want a detailed article on how we chose the new logo, the services we used and everything in between, subscribe to the updates here.