GetResponse Review: Pros n Cons for Bloggers

GetResponse is likely one of the hottest electronic mail marketing companies.

With the addition of Autofunnel (now often called Conversion Funnel), GetResponse has turn out to be an excellent software for constructing gross sales funnel as effectively.

GetResponse is an ideal software for each novices {and professional} entrepreneurs. It has instruments to turn out to be an electronic mail marketing service, construct a gross sales funnel, turn out to be a checkout software program, or you possibly can create social media advertisements utilizing it.

It’s like a whole software for web entrepreneurs. Even for those who require instruments like drip automation, retargeting, and tagging for e-commerce, GetResponse has all the things. You get a 100+ electronic mail template to match your model and area of interest.

On this assessment, I’ll present you why GetResponse is the most effective electronic mail marketing service for bloggers, e-commerce web sites, small companies, and web entrepreneurs.

You’ll additionally be taught a few of its pros n cons and discover out if it’s the proper electronic mail marketing software for your on-line enterprise.

The Contents

  • What’s GetResponse?
  • GetResponse Options
  • GetResponse Assist
  • GetResponse E mail Deliverability
  • GetRespone Integrations
  • GetResponse Pricing & Plans
  • GetResponse Pros
  • GetResponse Review: The Conclusion
  • GetResponse
  • Pros
  • Cons

What’s GetResponse?

It will be fallacious to introduce GetResponse as an electronic mail marketing software program.

GetResponse is a cloud-app that consists of electronic mail marketing software program, gross sales funnel builder, touchdown web page builder, webinar software program, and social advertisements creator.

With one platform, you possibly can handle your complete marketing and gross sales campaigns. GetResponse makes web marketing less complicated.

I’ve been a GetResponse person for a very long time. I hold testing to a number of instruments, however GetResponse is the most effective I’ve ever used. Not simply me, however those who I’ve referred GetResponse, a bunch of purchasers, have by no means had any points with it.

GetResponse lets you construct automation workflow, create autoresponders, retarget web site guests with drip campaigns, and extra. You’ll be able to even arrange an e-commerce retailer utilizing an in-built cost processor.

All in all, it does all the things an web marketer, blogger, small enterprise proprietor, or e-course vendor would ask for.

That’s why GetResponse labels itself as an Inbound Advertising resolution.

💡GlossaryInbound marketing means attracting prospects utilizing focused content material. Not like outbound marketing, the place you “push” Adverts to the viewers, Inbound marketing works on “pulling” the viewers by way of content material marketing.

Because you get so many instruments beneath one dashboard, managing a number of marketing channels is streamlined.

GetResponse Options

GetResponse has a number of the greatest options relating to inexpensive electronic mail marketing companies.

Listed here are a few of it’s greatest options:

  • Top-of-the-line electronic mail marketing software program that’s beginner-friendly and equally highly effective for scaling companies.
  • Conversion Funnel lets you construct gross sales funnels.
  • Webinar software program built-in with GetResponse’s marketing platform.
  • A checkout web page with a cost processor already built-in.
  • Touchdown web page builder with 50+ templates.
  • Advertising automation.
  • Choose-in type builder and integration with well-liked lead technology instruments.
  • Retargeting automation workflow.
  • Drip campaigns.
  • Customized workflow builder with the visible editor.
  • 150+ electronic mail templates for varied niches and industries.
  • Fb Adverts integration and builder.
  • Limitless electronic mail autoresponders.

GetResponse E mail Advertising

The largest problem for any newbie is to setup automation workflows with electronic mail autoresponders. A lot of the instruments have a cluttered dashboard and a block-based automation builder.

GetResponse, then again, has a visible automation builder.

Utilizing the visible editor, you possibly can create customized automation with out a lot bother. It’s straightforward, and with the assistance of pre-made templates, you possibly can create autoresponder emails shortly and save tons of time.

The visible editor is pretty easy to make use of. GetResponse lets you create autoresponder emails and use them in marketing automation.

You’ll be able to set autoresponder cycles. A cycle will outline what number of days ought to move after a subscriber is added to your electronic mail record.

You’ll be able to select which days the autoresponder is energetic. It might be energetic the entire week, solely on weekends, and so forth.

Nicely written emails also needs to look good, and based mostly in your business, how your emails feel and look will make a distinction in conversions.

Take the pets area of interest, for instance. Pet homeowners are extraordinarily devoted and caring. They don’t compromise on high quality. Emails that look primary received’t generate excessive conversions in such a distinct segment.

What would work is an electronic mail written in an expert tone and appears like a pet lover despatched it. And GetResponse has templates that’ll show you how to convert your emails in such an exquisite and customized format.

GetResponse has electronic mail templates particularly curated for lots of of niches and the aim of your electronic mail.

You’ll be able to select from electronic mail templates designed for:

  • Promoting merchandise.
  • Selling companies.
  • Educate subscribers.
  • Welcome leads.
  • Celebration.

Customized electronic mail templates are additionally a risk. You’ll be able to create a brand new HTML template utilizing the CSS block-based drag n drop editor and put it aside for future functions and repetitive use.

Talking about templates, GetResponse has a touchdown web page builder too. It’s not only a primary web page builder. Identical to emails, you will have touchdown web page templates too.

These touchdown web page templates are additionally optimized for a excessive conversion fee. Host your touchdown pages on a customized area or on a GetResponse URL. It’s your alternative.

The pages join together with your funnels and electronic mail lists immediately.

You’ll be able to add media recordsdata straight to GetResponse so as to add them to your emails shortly. You get 2 GB of file storage.

More often than not, you’ll ship your electronic mail based on your regional timing. However your subscribers will obtain your emails at their regional timing.

This case leads to a decrease open fee and a good decrease clickthrough fee. GetResponse has a function known as Excellent Timing.

Excellent Timing is a function that lets you ship emails on the time that every subscriber is extra more likely to open and skim your electronic mail. Excellent Timing relies on knowledge collected by GetResponse.

Whenever you use Excellent Timing, even once you click on on ship, the e-mail isn’t despatched immediately. GetResponse analyzes every subscriber, then based on the generated knowledge, emails are despatched when the response fee is recorded on the highest.

Their electronic mail marketing software program is strong. GetResponse seems to be very clear and the dashboard is effectively organized.

In actual fact, it’s the greatest wanting and put-together electronic mail marketing dashboard.

You’ll simply discover mailing record sats, electronic mail stories, automation insights, gross sales numbers, and different settings proper on the dashboard.

There are two variations of API supplied by GetResponse V2 and V3. The API V3 provides you barely extra management and entry to instructions over the connection at GetResponse.

It integrates with lots of of internet apps, cloud-apps, lead technology software program, CRM, chat software program, and extra. OptinMonster, Thrive Leads, Unbounce, HubSpot, LiveChat are a couple of examples.

In case you’re seeking to survey your viewers, you possibly can create survey kinds to gather leads utilizing GetResponse.

You’ll be able to create a number of electronic mail lists inside your GetResponse account. A number of lists may be interconnected utilizing segments inside automation workflows.

Every record lets you tag particular person subscribers. This tagging perform works on two issues:

  • Automation
  • Lead technology instruments/Manually

Firstly, you possibly can tag subscribers by creating an automation workflow. I’ll present you how you can within the tutorial beneath.

Secondly, you should use a lead technology software like Privy or Thrive Results in tag subscribers based mostly on the opt-in type they signup from. Or you can too tag them manually.

Not like different electronic mail marketing companies, GetResponse lets you ship a double-optin affirmation electronic mail twice. Suppose somebody subscribes to your record however forgets to substantiate the double-optin.

In such a case, you possibly can resend the affirmation electronic mail by going to your mailing record. To resend a affirmation electronic mail, go to your mailing record.

Then click on on the record identify and click on on the “Unconfirmed” hyperlink. It will open a brand new web page the place everybody who hasn’t confirmed their subscription will seem. Click on on the three dots and choose “Re-send.”

You get tons of choices for optimizing your electronic mail marketing campaigns. GetResponse has an energetic A/B testing function. Utilizing A/B testing, you possibly can evaluate two completely different emails and determine which one bought extra open fee and clicks.

A/B testing is an effective option to measure the success of electronic mail templates, colours, textual content font, writing fashion, and so forth. It exhibits you what your subscribers are actually loving and what’s not working.

I actively use A/B testing to verify the distinction between a number of topic variations. This one apply has helped to extend the open fee of my RSS digest emails. I extremely advocate you to check two topics each time you ship an electronic mail broadcast.

To automate issues up a bit bit, there’s an choice to make use of a weblog RSS feed to routinely ship emails to your subscribers. Each time you publish a weblog submit, your RSS feeds get’s up to date as effectively. Using your feeds, GetResponse prepares an electronic mail and routinely sends it to your subscribers.

Set how the e-mail seems to be, whether or not it will likely be despatched instantly when a submit is revealed or weekly as a digest. I take advantage of it for sending a weekly digest to my subscribers.

In case you want to ship transactional emails by way of GetResponse, you’ll must signup for a MAX account. Right here’s a hyperlink to ebook a demo for GetResponse MAX.

Transactional emails are triggered by emails. Emails akin to account creation particulars, password restoration, cart restoration, checkout help are all often called transactional emails. Since these emails are despatched to particular person subscribers, they don’t seem to be thought-about as a typical marketing electronic mail despatched to bulk electronic mail subscribers in an inventory.

It runs a spam verify each time you write an electronic mail. If it doesn’t move the spam rating verify, you’ll need to edit the e-mail content material.

You’ll be able to ship a take a look at message to verify how your electronic mail will look when it’s despatched to your subscribers.

GetResponse additionally exhibits you the worldwide preview the place you possibly can see your emails getting accessed live by completely different gadgets. It will show you how to to determine any HTML or CSS points inside your template earlier than they get despatched.

All in all, GetResponse has tons of options. It would sound overwhelming, however the platform could be very effectively optimized for ease of entry, and it makes managing your electronic mail marketing campaigns swift.

GetResponse additionally has a cellular utility that can assist you handle your electronic mail marketing and gross sales funnels on the go. The app is supported on each Android and iOS.

The GetResponse smartphone app enables you to:

  • Ship emails and observe statistics.
  • Be in contact with new contacts.
  • Handle your mailing record
  • Get marketing insights

You too can create social media advertisements utilizing their Social Adverts creator. You’ll get the app obtain hyperlink when you register for a GetResponse account.

GetResponse Conversion Funnel

I coated Conversion Funnel a couple of weeks earlier than it was launched as a BETA tester. Conversion Funnel was beforehand often called Autofunnel.

With the addition of this new software program, GetResponse stepped into the gross sales funnel and conversion optimization competitors.

Conversion Funnel principally lets you create a gross sales funnel, with no prior data required. Not like different gross sales funnel software program, GetResponse Conversion Funnel is constructed for novices and small companies.

It consisted of beginner-friendly gross sales funnel templates and a store itemizing platform. The gross sales funnel templates are what make Conversion Funnel a lot fascinating and well-liked.

Utilizing the gross sales funnel template, you possibly can construct a whole lead-to-sale funnel optimized for excessive conversion in a couple of clicks.

You’ll be able to select from a bunch of templates relying in your want and business.

There are three classes of gross sales funnel contained in the GetResponse conversion funnel:

  • Constructing an inventory
  • Promote a product
  • Promote a webinar

Meaning you received’t need to hassle constructing a gross sales funnel from scratch if you’ll promote a product, promote a webinar, or seeking to construct your electronic mail record.

Novices will extremely respect the pre-built gross sales funnels supplied by Conversion Funnel. It eliminates the guesswork, which is why most novices fail at making a extremely profitable gross sales funnel.

Utilizing the pre-built funnels, you’ll barely make sure the success of your gross sales funnel. As a result of these templates are constructed by profitable electronic mail entrepreneurs and CROs. In case your product/service and buyer onboarding system is stable, these gross sales funnels won’t fail.

All GetResponse Conversion Funnel templates are optimized for larger buyer retention and excessive gross sales. You simply need to fill within the clean and edit the gross sales funnel templates together with your product info, companies, and different stuff. It’s that straightforward.

GetResponse has over 30 conversion-optimized situations created by skilled entrepreneurs

That’s simply not it. Conversion Funnel is a mix of extra options akin to:

  • Social Adverts creator
  • Lead technology type builder together with exit-intent popup kinds
  • Product supervisor and itemizing – each bodily and digital (you should use the product listed instantly in your emails)
  • Gross sales web page optimized for the next click-through fee.
  • Checkout web page and cost processor (Stripe, PayPal, PayU, and extra built-in inside GetResponse app)
  • Webinars
  • Touchdown web page builder to create sale and lead technology pages hosted on GetResponse URL or customized area
  • Ecommerce software program integrations (Shopify, Esty, Sellfy, PrestaShop, Magento, and extra)
  • E mail autoresponders custom-made for every funnel stage.
  • Completely timed emails to recuperate cart abandonment (automated setup)
  • One-click upsell gives
  • Automated order affirmation

Every stage of the gross sales funnel template you select is pre-defined for your wants and the present marketing methods.

For instance, for those who select to construct a gross sales funnel to promote merchandise, the default settings will:

  • Routinely retarget your electronic mail subscribers and on-line retailer guests.
  • Ship autoresponders to create particularly for promoting merchandise.
  • Routinely ship affirmation emails (you don’t need to pay for transactional electronic mail)
  • Course of bank card, stripe, and PayPal funds
  • Routinely show and ship upsell gives.
  • Routinely advocate new merchandise based mostly on previous transactions.

There’s another choice if you wish to create a lead magnet funnel. A lead magnet is an incentive that acts as an moral bribe to show guests into subscribers.

In case your aim is to generate extra leads, use the lead magnet funnel. Put together a guidelines, an eBook, or a free PDF report and supply it in your web site as an incentive in alternate for an electronic mail.

Utilizing GetResponse lead magnet funnel, you possibly can ship the lead agent and nurture the subscriber.

What’s cool is that for those who don’t have a lead magnet of your individual, you possibly can select one of many 4 free lead magnets created by GetResponse for you.

I’ve had a number of purchasers whom I advised to maneuver their gross sales funnel to GetResponse Conversion Funnel. They beforehand used Drip and InfusionSoft.

From the second they shifted to GetResponse, they had been in love with it. Most of my purchasers are nonetheless utilizing GetResponse as their main electronic mail marketing, and gross sales funnel software program.

Platforms like InfusionSoft and ActiveCampaign are extremely advanced. You’ll have to move a studying curve to make use of such electronic mail marketing and CRM software program.

For in-experience entrepreneurs, akin to novices who’re simply beginning, GetReespone is a whole soliton.

From the fundamental electronic mail marketing options to superior marketing & gross sales automation, you get all of them beneath one roof.

Not simply that, however GetResponse makes it easy. Which is a big plus level for those who ask me. You don’t need to spend days studying in regards to the platform or rent somebody and spend extra cash to get issues achieved.

Heck, you solely want a pair hours to grasp and begin utilizing all GetResponse electronic mail marketing and gross sales software program. It saves time, and time is cash.

Fb & Instagram Adverts Creator/Writer

Fb marketing companion integration lets you purchase focused Fb and Instagram advertisements utilizing the GetResponse dashboard.

From withing GetResponse dashboard, you possibly can create and handle Fb advertisements. Since Fb and Instagram advertisements are built-in, you’re additionally capable of create advertisements for Instagram.

The fascinating half is the viewers concentrating on. GetResponse enables you to goal your subscribers as your Fb advertisements viewers.

You too can set it to a audience group just like the folks you will have in your mailing record.

Usually, this stage of retargeting is obtainable by costly CRM companies akin to Drip & HubSpot. On the worth you pay for GetResponse, no different software, software program, or platform gives this function as of now.

GetResponse Assist

Relating to supporting, GetResponse just isn’t the most effective.

Their platform is nice, so I haven’t’ had any frequent points. However I’m a web based marketer, so I can deal with a lot of the points on the front-end myself.

Nonetheless, not everybody utilizing GetResponse can be an expert.

GetResponse says they’re the world’s best electronic mail marketing platform, and sure, they’re. A lot of the points are solved shortly.

There may be live chat help, 24×7 accessible. You’ll be able to ship an electronic mail for ticket help in over 8 languages.

Resolutions come fairly quick for regular, everyday points. You received’t have any delays in getting a solution in addition to done-for-you help.

However GetResponse help is sort of weak at resolving advanced points. Their help employees is educated simply sufficient to reply and remedy front-end software program points and errors.

As quickly as you ask about one thing advanced, they fell brief. In my case, I as soon as requested their help employees about creating teams like we do in MailChimp to kind leads in my mailing record.

It took about an hour-long chat with a number of screenshots and my greatest means to elucidate simply to make them perceive what I used to be wanting for. Ultimately, they didn’t have a straight reply.

I needed to discover the answer myself. In case you’re additionally wanting for a option to ship a number of lead magnets to a number of subscribers in a single electronic mail record, take a look at my different tutorial right here.

GetResponse has good help. For common customers, there isn’t any deal-breaker, and also you’ll respect the fast live chat.

Enterprise plan prospects get precedence help with a devoted supervisor. In case you’re an organization with greater than 20,000 subscribers, get a free session utilizing this hyperlink and negotiate a worth for utilizing GetResponse as an enterprise.

The e-mail help is certain adequate. Usually you’ll get a reply to a ticket inside 10-20 minutes.

That’s not it. You get a whole documentation library to shortly discover options for common on-board and troubleshooting.

Furthermore, you get entry to the GetResponse progress library, a set of video tutorials that can assist you develop your electronic mail record.

GetResponse E mail Deliverability

Many electronic mail marketing companies are good on the entrance finish however fail to carry out on the backend.

An electronic mail marketing service’s most necessary function is to ship emails absolutely and securely to the recipient.

Your marketing and transactional emails should get delivered to the first inbox of your subscribers. They need to not get within the spam inbox.

In any case, in case your emails aren’t getting delivered within the main inbox, folks received’t see them, and there are not any good.

Out of a number of elements that decide whether or not an electronic mail is moved to spam/promotional inbox or not, three of crucial are:

  • E mail topic line.
  • E mail content material high quality and construction.
  • The supply server & status of your area and electronic mail marketing service IP handle.

Professional tip: To make sure your emails are seen, your focus must be on writing high quality emails that sound human and dependable. Your topic traces must be pure. You may be persuasive however preserve a pleasant gross sales pitch. Don’t write cheeky topic traces that seem like they’ve been despatched by some vacuum cleaner salesman pushing the brand new cleaner down your throat.

GetResponse is likely one of the oldest electronic mail marketing platforms. It’s nearly twenty years outdated, which suggests it is likely one of the most revered electronic mail marketing companies.

There are solely a handful of electronic mail marketing companies, akin to Aweber, which have the status stage of GetResponse.

As per their very own knowledge, GetResponse has an electronic mail deliverability fee of 99%. This sort of deliverability fee is difficult to realize and even tougher to take care of.

By continuously curating and scanning new in addition to outdated customers, GetResponse maintains it’s normal.

You might want to be certain that your electronic mail lists are clear, they don’t get too many spam complaints and bounces. Every person should confirm the emails earlier than they’ll import an electronic mail record from different platforms utilizing CSV and different strategies.

GetResponse has zero-tolerance towards spam.

One straightforward option to cut back bounces and hold your record clear is by enabling Double-Optin.

When utilizing Double-Optin, new subscribers should verify their electronic mail addresses by clicking on the affirmation hyperlink despatched by GetResponse.

This manner, you received’t have to fret about un-wanted subscribers in your record.

You’ll be able to periodically clear your electronic mail record in GetResponse utilizing its function known as Record Hygiene.

Record Hygiene lets you take away inactive and non-engaged subscribers in addition to management duplicate and blacklisted emails.

You’ll be able to create a rule in order that GetResponse can routinely delete the e-mail for you each time a situation is met.

GetRespone Integrations

One of many many causes individuals are afraid emigrate to a brand new electronic mail marketing service is integrating their present software program with the brand new platform.

Many occasions, the one cause you may not shift to a extra highly effective software might be so simple as this:

You might be afraid to lose management and disrupt the sync among the many software program you’re utilizing. You don’t need the trouble of including a brand new software and altering the way in which you use.

Nicely, that’s not a problem with GetResponse. It integrates with 120+ software program, cloud-apps, and internet companies. It additionally connects with Automate.io and Zapier to additional combine with over 1300+ apps.

It integrates with all well-liked and not-so-popular touchdown web page builders, funnels and pipeline software program, CRM, and chatbot software program, simply to call a couple of.

You too can join it with a customized app utilizing the newer model of the GetResponse API key.

GetResponse Pricing & Plans

So far as pricing goes, GetResponse is a winner. It’s inexpensive and prices a lot lesser than its opponents.

I’m not speaking about GetResponse’s direct opponents. In comparison with Aweber, MailChimp, Moosend, and Mailerlite, GetResponse is equally priced.

Since GetResponse has a gross sales funnel and checkout software program with e-commerce capabilities, it places GetResponse within the competitors with ActiveCampaign, ConvertKit, and Drip.

Thankfully, GetResponse beats its competitors fairly simply. It’s less expensive than Drip or ConvertKit. Loads cheaper than Keap.

Right here’s the detailed pricing and plans of GetResponse:

As you possibly can see, their pricing begins at $15/month. The BASIC plan for $15/month lets you retailer as much as 1,000 subscribers. You’ll get all of the core options on this plan, besides for webinar, lead scoring, and e-commerce concentrating on.

To get the most effective of GetResponse, select the PLUS plan at $49/month. You’ll get superior options like webinars, lead scoring, automation builder, and you may create as much as 5 gross sales funnel.

GetResponse gives a 30-day free trial. Use this trial interval to grasp and determine if that is the best software for your small business and, if it fits your necessities, buy an annual plan. As a result of there’s a flat low cost of 18%.

And if you’re tremendous assured in GetResponse, you should buy the 24-month plan and save 30% in your billing.

There may be additionally a Skilled and Enterprise plan. The skilled plan is greatest suited for small companies in want of scaling their electronic mail marketing campaigns to succeed in extra prospects. The Enterprise plan is constructed for companies and prospects with high-efficiency marketing wants.

In case you’re a blogger, single website proprietor, or a small enterprise startup, the GetResponse BASIC plan must be sufficient for you. However for those who’re an company or a longtime enterprise, you in all probability need to go along with the GetResponse PLUS or Skilled plan.

GetResponse Pros

Issues that I appreciated about GetResponse are:

  • Intuitive dashboard, fast navigation throughout all marketing software program and apps.
  • Highly effective electronic mail marketing templates for varied niches. This makes it straightforward to generate extra conversion, even if you’re a novice.
  • Advertising automation to personalize and automate your electronic mail communication based mostly in your viewers habits and preferences.
  • Straight ahead gross sales funnel builder. Gross sales funnel templates are presumably the largest benefit over its opponents.
  • Ecommerce retailer platform built-in. You’ll be able to record bodily and digital merchandise proper inside GetResponse and promote utilizing the built-in funnel and electronic mail marketing automation.
  • Permits affiliate entrepreneurs to ship uncooked affiliate hyperlinks.
  • The touchdown web page builder is sort of highly effective and has the qualities of a full-fledged web page builder.
  • Integrates with PayPal and different cost processors. You get a built-in excessive performing checkout web page as normal.
  • Social Adverts creator to publish Fb and Instagram Adverts. It’s a lot simpler to make use of GetResponse Adverts creator than Fb.

GetResponse Cons

Listed here are the issues I didn’t like about it:

  • The help is first rate, however for those who want options to advanced marketing necessities, you’d higher be shopping for the enterprise or Skilled plan.
  • Deleted emails are nonetheless counted in the direction of the bill for the month.
  • The shape builder is sort of primary.

GetResponse Review: The Conclusion

General, GetResponse is a whole marketing resolution, however on the core, it is likely one of the greatest electronic mail marketing companies.

It’s a beginner-friendly, has tons of highly effective options, and lets you create advanced marketing automation workflow with ease.

With its Autofunnel Conversion Funnel software program, constructing gross sales funnels and lead pipelines are straightforward because it will get.

In case you’re a newbie or small enterprise, GetResponse appears to be the proper software for you.

However, for those who’re wanting for one thing to scale your e-commerce retailer or a software that lets you customise content material for your prospects, you may need to take into account Drip or Keap.

Attempt GetResponse for free.

Now it’s your flip…

Are you utilizing or planning to make use of GetResponse for your on-line enterprise?

Let me know within the feedback. When you have a query, ask us utilizing the remark part. And don’t neglect to share this together with your fellow entrepreneurs and buddies.

GetResponse

$15.00

GetResponse
8.3

GetResponse

9.5/10

ConvertKit

8.5/10

Aweber

7.0/10

Pros

  • Full on-line marketing suite
  • Highly effective electronic mail automation workflow
  • Full featured gross sales funnel builder
  • Straightforward to make use of, fashionable dashboard
  • Tons of electronic mail templates for a number of niches

Cons

  • E mail deliverability May very well be Higher
  • Deleted emails are nonetheless counted till the tip of the month

Uncover GetResponse

{“@context”:”http://schema.org/”,”@type”:”Product”,”name”:”GetResponse”,”image”:”https://www.bforbloggers.com/wp-content/uploads/2020/12/GetResponse-Review-main-2-213×120.png”,”description”:”GetResponse is one of the most popular email marketing services. With the addition of Autofunnel (now known as Conversion Funnel), GetResponse has become a great tool for building sales funnel as well. GetResponse is a perfect tool for both beginners and professional marketers. It has tools to become an email marketing service, build a sales…”,”offers”:{“@type”:”Offer”,”price”:”15.00″,”priceCurrency”:”$”,”seller”:{“@type”:”Person”,”name”:”Aayush Bhaskar”}},”review”:{“@type”:”Review”,”reviewRating”:{“@type”:”Rating”,”bestRating”:”10″,”worstRating”:”0″,”ratingValue”:”8.33″},”name”:”GetResponse”,”reviewBody”:”GetResponse is one of the most popular email marketing services.rnrnWith the addition of Autofunnel (now known as Conversion Funnel), GetResponse has become a great tool for building sales funnel as well.rnrnGetResponse is a perfect tool for both beginners and professional marketers. It has tools to become an email marketing service, build a sales funnel, become a checkout software, or you can create social media ads using it.rnrnIt’s like a complete tool for internet marketers. Even if you require tools like drip automation, retargeting, and tagging for e-commerce, GetResponse has everything. You get a 100+ email template to match your brand and niche.rnrnIn this review, I’ll show you why GetResponse is the best email marketing service for bloggers, e-commerce websites, small businesses, and internet marketers.rnrnYou’ll also learn some of its pros n cons and find out if it is the right email marketing tool for your online business.rnWhat is GetResponse?rnrnrnIt would be wrong to introduce GetResponse as an email marketing software.rnrnGetResponse is a cloud-app that consists of email marketing software, sales funnel builder, landing page builder, webinar software, and social ads creator.rnrnWith one platform, you can manage your whole marketing and sales campaigns. GetResponse makes internet marketing simpler.rnrnrnrnI’ve been a GetResponse user for a long time. I keep testing to multiple tools, but GetResponse is the best I’ve ever used. Not just me, but people that I’ve referred GetResponse, a bunch of clients, have never had any issues with it.rnrnGetResponse allows you to build automation workflow, create autoresponders, retarget website visitors with drip campaigns, and more. You can even set up an e-commerce store using an in-built payment processor.rnrnAll in all, it does everything an internet marketer, blogger, small business owner, or e-course seller would ask for.rnrnThat’s why GetResponse labels itself as an Inbound Marketing solution.rnud83dudca1GlossaryInbound marketing means attracting customers using targeted content. Unlike outbound marketing, where you “push” Ads to the audience, Inbound marketing works on “pulling” the audience through content marketing.rnSince you get so many tools under one dashboard, managing multiple marketing channels is streamlined.rnGetResponse FeaturesrnGetResponse has some of the best features when it comes to affordable email marketing services.rnrnrnrnHere are some of it’s best features:rnrn tOne of the best email marketing software that is beginner-friendly and equally powerful for scaling businesses.rn tConversion Funnel allows you to build sales funnels.rn tWebinar software integrated with GetResponse’s marketing platform.rn tA checkout page with a payment processor already integrated.rn tLanding page builder with 50+ templates.rn tMarketing automation.rn tOpt-in form builder and integration with popular lead generation tools.rn tRetargeting automation workflow.rn tDrip campaigns.rn tCustom workflow builder with the visual editor.rn t150+ email templates for various niches and industries.rn tFacebook Ads integration and builder.rn tUnlimited email autoresponders.rnrnGetResponse Email MarketingrnThe biggest challenge for any beginner is to setup automation workflows with email autoresponders. Most of the tools have a cluttered dashboard and a block-based automation builder.rnrnGetResponse, on the other hand, has a visual automation builder.rnrnrnrnUsing the visual editor, you can create custom automation without much trouble. It’s easy, and with the help of pre-made templates, you can create autoresponder emails quickly and save tons of time.rnrnThe visual editor is fairly simple to use. GetResponse allows you to create autoresponder emails and use them in marketing automation.rnrnYou can set autoresponder cycles. A cycle will define how many days should pass after a subscriber is added to your email list.rnrnrnrnYou can choose which days the autoresponder is active. It could be active the whole week, only on weekends, and so on.rnrnWell written emails should also look good, and based on your industry, how your emails look and feel will make a difference in conversions.rnrnTake the pets niche, for example. Pet owners are extremely devoted and caring. They don’t compromise on quality. Emails that look basic won’t generate high conversions in such a niche.rnrnWhat would work is an email written in a professional tone and looks like a pet lover sent it. And GetResponse has templates that’ll help you convert your emails in such a beautiful and personalized format.rnrnGetResponse has email templates specifically curated for hundreds of niches and the purpose of your email.rnrnrnrnYou can choose from email templates designed for:rnrn tSelling products.rn tPromoting services.rn tEducate subscribers.rn tWelcome leads.rn tCelebration.rnrnCustom email templates are also a possibility. You can create a new HTML template using the CSS block-based drag n drop editor and save it for future purposes and repetitive use.rnrnSpeaking about templates, GetResponse has a landing page builder too. It’s not just a basic page builder. Just like emails, you have landing page templates too.rnrnrnrnThese landing page templates are also optimized for a high conversion rate. Host your landing pages on a custom domain or on a GetResponse URL. It’s your choice.rnrnThe pages connect with your funnels and email lists instantly.rnrnYou can upload media files straight to GetResponse to add them to your emails quickly. You get 2 GB of file storage.rnrnMost of the time, you’ll send your email according to your regional timing. But your subscribers will receive your emails at their regional timing.rnrnThis situation results in a lower open rate and an even lower clickthrough rate. GetResponse has a feature called Perfect Timing.rnrnrnrnPerfect Timing is a feature that allows you to send emails at the time that each subscriber is more likely to open and read your email. Perfect Timing is based on data collected by GetResponse.rnrnWhen you use Perfect Timing, even when you click on send, the email isn’t sent instantly. GetResponse analyzes each subscriber, then according to the generated data, emails are sent when the response rate is recorded at the highest.rnrnTheir email marketing software is robust. GetResponse looks very clean and the dashboard is well organized.rnrnrnrnIn fact, it is the best looking and put-together email marketing dashboard.rnrnYou will easily find mailing list sats, email reports, automation insights, sales numbers, and other settings right on the dashboard.rnrnThere are two versions of API offered by GetResponse V2 and V3. The API V3 gives you slightly more control and access to commands over the connection at GetResponse.rnrnIt integrates with hundreds of web apps, cloud-apps, lead generation software, CRM, chat software, and more. OptinMonster, Thrive Leads, Unbounce, HubSpot, LiveChat are a few examples.rnrnIf you’re looking to survey your audience, you can create survey forms to collect leads using GetResponse.rnrnYou can create multiple email lists inside your GetResponse account. Multiple lists can be interconnected using segments inside automation workflows.rnrnEach list allows you to tag individual subscribers. This tagging function works on two things:rnrn tAutomationrn tLead generation tools/ManuallyrnrnFirstly, you can tag subscribers by creating an automation workflow. I’ll show you how to in the tutorial below.rnrnSecondly, you can use a lead generation tool like Privy or Thrive Leads to tag subscribers based on the opt-in form they signup from. Or you can also tag them manually.rnrnUnlike other email marketing services, GetResponse allows you to send a double-optin confirmation email twice. Suppose someone subscribes to your list but forgets to confirm the double-optin.rnrnrnrnIn such a case, you can resend the confirmation email by going to your mailing list. To resend a confirmation email, go to your mailing list.rnrnThen click on the list name and click on the “Unconfirmed” link. This will open a new page where everyone who hasn’t confirmed their subscription will appear. Click on the three dots and select “Re-send.”rnrnYou get tons of options for optimizing your email marketing campaigns. GetResponse has an active A/B testing feature. Using A/B testing, you can compare two different emails and identify which one got more open rate and clicks.rnrnA/B testing is a good way to measure the success of email templates, colors, text font, writing style, etc. It shows you what your subscribers are really loving and what’s not working.rnrnI actively use A/B testing to check the difference between multiple subject variations. This one practice has helped to increase the open rate of my RSS digest emails. I highly recommend you to test two subjects every time you send an email broadcast.rnrnrnrnTo automate things up a little bit, there is an option to use a blog RSS feed to automatically send emails to your subscribers. Every time you publish a blog post, your RSS feeds get’s updated as well. Utilizing your feeds, GetResponse prepares an email and automatically sends it to your subscribers.rnrnSet how the email looks, whether it will be sent immediately when a post is published or weekly as a digest. I use it for sending a weekly digest to my subscribers.rnrnIf you wish to send transactional emails through GetResponse, you’ll need to signup for a MAX account. Here’s a link to book a demo for GetResponse MAX.rnrnTransactional emails are triggered by emails. Emails such as account creation details, password recovery, cart recovery, checkout assistance are all known as transactional emails. Since these emails are sent to individual subscribers, they are not considered as a typical marketing email sent to bulk email subscribers in a list.rnrnIt runs a spam check every time you write an email. If it doesn’t pass the spam score check, you’ll have to edit the email content.rnrnYou can send a test message to check how your email will look when it’s sent to your subscribers.rnrnrnrnGetResponse also shows you the global preview where you can see your emails getting accessed live by different devices. This will help you to identify any HTML or CSS issues within your template before they get sent.rnrnAll in all, GetResponse has tons of features. It might sound overwhelming, but the platform is very well optimized for ease of access, and it makes managing your email marketing campaigns swift.rnrnGetResponse also has a mobile application to help you manage your email marketing and sales funnels on the go. The app is supported on both Android and iOS.rnrnThe GetResponse smartphone app lets you:rnrn tSend emails and track statistics.rn tKeep in touch with new contacts.rn tManage your mailing listrn tGet marketing insightsrnrnYou can also create social media ads using their Social Ads creator. You’ll get the app download link once you register for a GetResponse account.rnGetResponse Conversion FunnelrnI covered Conversion Funnel a few weeks before it was launched as a BETA tester. Conversion Funnel was previously known as Autofunnel.rnrnWith the addition of this new software, GetResponse stepped into the sales funnel and conversion optimization competition.rnrnrnrnConversion Funnel basically helps you to create a sales funnel, with no prior knowledge required. Unlike other sales funnel software, GetResponse Conversion Funnel is built for beginners and small businesses.rnrnIt consisted of beginner-friendly sales funnel templates and a shop listing platform. The sales funnel templates are what make Conversion Funnel so much interesting and popular.rnrnUsing the sales funnel template, you can build a complete lead-to-sale funnel optimized for high conversion in a few clicks.rnrnYou can choose from a bunch of templates depending on your need and industry.rnrnThere are three categories of sales funnel inside the GetResponse conversion funnel:rnrnrnrn tBuilding a listrn tSell a productrn tPromote a webinarrnrnThat means you won’t have to bother building a sales funnel from scratch if you are going to sell a product, promote a webinar, or looking to build your email list.rnrnBeginners will highly appreciate the pre-built sales funnels offered by Conversion Funnel. It eliminates the guesswork, which is why most beginners fail at creating a highly successful sales funnel.rnrnUsing the pre-built funnels, you’ll slightly ensure the success of your sales funnel. Because these templates are built by successful email marketers and CROs. If your product/service and customer onboarding system is solid, these sales funnels will not fail.rnrnrnrnAll GetResponse Conversion Funnel templates are optimized for higher customer retention and high sales. You just have to fill in the blank and edit the sales funnel templates with your product information, services, and other stuff. It’s that easy.rnrnGetResponse has over 30 conversion-optimized scenarios created by professional marketers.u00a0rnrnThat’s just not it. Conversion Funnel is a combination of additional features such as:rnrn tSocial Ads creatorrn tLead generation form builder including exit-intent popup formsrn tProduct manager and listing – both physical and digital (you can use the product listed directly in your emails)rn tSales page optimized for a higher click-through rate.rn tCheckout page and payment processor (Stripe, PayPal, PayU, and more integrated within GetResponse app)rn tWebinarsrn tLanding page builder to create sale and lead generation pages hosted on GetResponse URL or custom domainrn tEcommerce software integrations (Shopify, Esty, Sellfy, PrestaShop, Magento, and more)rn tEmail autoresponders customized for each funnel stage.rn tPerfectly timed emails to recover cart abandonment (automatic setup)rn tOne-click upsell offersrn tAutomated order confirmationrnrnEach stage of the sales funnel template you choose is pre-defined for your needs and the current marketing strategies.rnrnFor example, if you choose to build a sales funnel to sell products, the default settings will:rnrn tAutomatically retarget your email subscribers and online store visitors.rn tSend autoresponders to create specifically for selling products.rn tAutomatically send confirmation emails (you don’t have to pay for transactional email)rn tProcess credit card, stripe, and PayPal paymentsrn tAutomatically display and send upsell offers.rn tAutomatically recommend new products based on past transactions.rnrnThere’s another option if you want to create a lead magnet funnel. A lead magnet is an incentive that acts as an ethical bribe to turn visitors into subscribers.rnrnIf your goal is to generate more leads, use the lead magnet funnel. Prepare a checklist, an eBook, or a free PDF report and offer it on your website as an incentive in exchange for an email.rnrnUsing GetResponse lead magnet funnel, you can deliver the lead agent and nurture the subscriber.rnrnrnrnWhat’s cool is that if you don’t have a lead magnet of your own, you can choose one of the four free lead magnets created by GetResponse for you.rnrnI’ve had several clients whom I suggested to move their sales funnel to GetResponse Conversion Funnel. They previously used Drip and InfusionSoft.rnrnFrom the moment they shifted to GetResponse, they were in love with it. Most of my clients are still using GetResponse as their primary email marketing, and sales funnel software.rnrnPlatforms like InfusionSoft and ActiveCampaign are highly complex. You will have to pass a learning curve to use such email marketing and CRM software.rnrnFor in-experience marketers, such as beginners who are just starting, GetReespone is a complete soliton.rnrnFrom the basic email marketing features to advanced marketing & sales automation, you get all of them under one roof.rnrnNot just that, but GetResponse makes it simple. Which is a huge plus point if you ask me. You don’t have to spend days learning about the platform or hire someone and spend extra money to get things done.rnrnHeck, you only need a couple hours to understand and start using all GetResponse email marketing and sales software. It saves time, and time is money.rnrnrnFacebook & Instagram Ads Creator/PublisherrnrnrnFacebook marketing partner integration allows you to buy targeted Facebook and Instagram ads using the GetResponse dashboard.rnrnFrom withing GetResponse dashboard, you can create and manage Facebook ads. Since Facebook and Instagram ads are integrated, you are also able to create ads for Instagram.rnrnrnrnThe interesting part is the audience targeting. GetResponse lets you target your subscribers as your Facebook ads audience.rnrnYou can also set it to a target audience group similar to the people you have on your mailing list.rnrnGenerally, this level of retargeting is offered by expensive CRM services such as Drip & HubSpot. At the price you pay for GetResponse, no other tool, software, or platform offers this feature as of now.rnrnrnrnGetResponse SupportrnWhen it comes to supporting, GetResponse is not the best.rnrnTheir platform is good, so I haven’t’ had any frequent issues. But I’m an online marketer, so I can tackle most of the issues on the front-end myself.rnrnHowever, not everyone using GetResponse will be a professional.rnrnGetResponse says they are the world’s easiest email marketing platform, and yes, they are. Most of the issues are solved quickly.rnrnrnrnThere is live chat support, 24×7 accessible. You can send an email for ticket support in over 8 languages.rnrnResolutions come pretty fast for normal, day to day issues. You won’t have any delays in getting an answer as well as done-for-you support.rnrnBut GetResponse support is quite weak at resolving complex issues. Their support staff is knowledgeable just enough to answer and solve front-end software issues and errors.rnrnAs soon as you ask about something complex, they fell short. In my case, I once asked their support staff about creating groups like we do in MailChimp to sort leads in my mailing list.rnrnIt took about an hour-long chat with multiple screenshots and my best ability to explain just to make them understand what I was looking for. In the end, they didn’t have a straight answer.rnrnI had to find the solution myself. In case you’re also looking for a way to send multiple lead magnets to multiple subscribers in one email list, check out my other tutorial here.rnrnGetResponse has good support. For average users, there isn’t any deal-breaker, and you’ll appreciate the quick live chat.rnrnEnterprise plan customers get priority support with a dedicated manager. If you’re a company with more than 20,000 subscribers, get a free consultation using this link and negotiate a price for using GetResponse as an enterprise.rnrnThe email support is sure good enough. Normally you’ll get a reply to a ticket within 10-20 minutes.rnrnThat’s not it. You get a complete documentation library to quickly find solutions for general on-board and troubleshooting.rnrnrnrnMoreover, you get access to the GetResponse growth library, a collection of video tutorials to help you grow your email list.rnGetResponse Email DeliverabilityrnrnrnMany email marketing services are good on the front end but fail to perform at the backend.rnrnAn email marketing service’s most important role is to deliver emails surely and securely to the recipient.rnrnYour marketing and transactional emails must get delivered to the primary inbox of your subscribers. They should not get in the spam inbox.rnrnAfter all, if your emails are not getting delivered in the primary inbox, people won’t see them, and there are no good.rnrnOut of several factors that determine whether an email is moved to spam/promotional inbox or not, three of the most important are:rnrn tEmail subject line.rn tEmail content quality and structure.rn tThe delivery server & reputation of your domain and email marketing service IP address.rnrnPro tip: To ensure your emails are seen, your focus should be on writing quality emails that sound human and reliable. Your subject lines should be natural. You can be persuasive but maintain a friendly sales pitch. Don’t write cheeky subject lines that look like they have been sent by some vacuum cleaner salesman pushing the new cleaner down your throat.rnrnGetResponse is one of the oldest email marketing platforms. It’s almost two decades old, which means it is one of the most respected email marketing services.rnrnThere are only a handful of email marketing services, such as Aweber, that have the reputation level of GetResponse.rnrnAs per their own data, GetResponse has an email deliverability rate of 99%. This kind of deliverability rate is hard to achieve and even harder to maintain.rnrnBy constantly curating and scanning new as well as old users, GetResponse maintains it’s standard.rnrnYou need to make sure your email lists are clean, they don’t get too many spam complaints and bounces. Each user must verify the emails before they can import an email list from other platforms using CSV and other methods.rnrnGetResponse has zero-tolerance against spam.rnrnOne easy way to reduce bounces and keep your list clean is by enabling Double-Optin.rnrnrnrnWhen using Double-Optin, new subscribers will have to confirm their email addresses by clicking on the confirmation link sent by GetResponse.rnrnThis way, you won’t have to worry about un-wanted subscribers in your list.rnrnYou can periodically clean your email list in GetResponse using its feature called List Hygiene.rnrnList Hygiene allows you to remove inactive and non-engaged subscribers as well as control duplicate and blacklisted emails.rnrnYou can create a rule so that GetResponse can automatically delete the email for you every time a condition is met.rnGetRespone IntegrationsrnrnrnOne of the many reasons people are afraid to migrate to a new email marketing service is integrating their current software with the new platform.rnrnMany times, the only reason you might not shift to a more powerful tool could be as simple as this:rnrnYou are afraid to lose control and disrupt the sync among the software you’re using. You don’t want the hassle of adding a new tool and changing the way you operate.rnrnWell, that’s not an issue with GetResponse. It integrates with 120+ software, cloud-apps, and web services. It also connects with Automate.io and Zapier to further integrate with over 1300+ apps.rnrnIt integrates with all popular and not-so-popular landing page builders, funnels and pipeline software, CRM, and chatbot software, just to name a few.rnrnYou can also connect it with a custom app using the newer version of the GetResponse API key.rnGetResponse Pricing & PlansrnAs far as pricing goes, GetResponse is a winner. It’s affordable and costs much lesser than its competitors.rnrnI’m not talking about GetResponse’s direct competitors. Compared to Aweber, MailChimp, Moosend, and Mailerlite, GetResponse is similarly priced.rnrnSince GetResponse has a sales funnel and checkout software with e-commerce capabilities, it puts GetResponse in the competition with ActiveCampaign, ConvertKit, and Drip.rnrnFortunately, GetResponse beats its competition pretty easily. It’s much cheaper than Drip or ConvertKit. A lot cheaper than Keap.rnrnHere’s the detailed pricing and plans of GetResponse:rnrnAs you can see, their pricing starts at $15/month. The BASIC plan for $15/month allows you to store up to 1,000 subscribers. You’ll get all the core features in this plan, except for webinar, lead scoring, and e-commerce targeting.rnrnTo get the best of GetResponse, choose the PLUS plan at $49/month. You’ll get advanced features like webinars, lead scoring, automation builder, and you can create up to 5 sales funnel.rnrnGetResponse offers a 30-day free trial. Use this trial period to understand and identify if this is the right tool for your business and, if it suits your requirements, purchase an annual plan. Because there is a flat discount of 18%.rnrnrnrnAnd if you are super confident in GetResponse, you can purchase the 24-month plan and save 30% on your billing.rnrnrnrnThere is also a Professional and Enterprise plan. The professional plan is best suited for small businesses in need of scaling their email marketing campaigns to reach more customers. The Enterprise plan is built for agencies and customers with high-efficiency marketing needs.rnrnIf you’re a blogger, single site owner, or a small business startup, the GetResponse BASIC plan should be enough for you. But if you’re an agency or an established business, you probably want to go with the GetResponse PLUS or Professional plan.rnGetResponse ProsrnThings that I liked about GetResponse are:rnrn tIntuitive dashboard, quick navigation across all marketing software and apps.rn tPowerful email marketing templates for various niches. This makes it easy to generate more conversion, even if you are a novice.rn tMarketing automation to personalize and automate your email communication based on your audience habits and preferences.rn tStraight forward sales funnel builder. Sales funnel templates are possibly the biggest advantage over its competitors.rn tEcommerce store platform built-in. You can list physical and digital products right inside GetResponse and sell using the integrated funnel and email marketing automation.rn tAllows affiliate marketers to send raw affiliate links.rn tThe landing page builder is quite powerful and has the qualities of a full-fledged page builder.rn tIntegrates with PayPal and other payment processors. You get a built-in high performing checkout page as standard.rn tSocial Ads creator to publish Facebook and Instagram Ads. It’s much easier to use GetResponse Ads creator than Facebook.rnrnGetResponse ConsrnHere are the things I didn’t like about it:rnrn tThe support is decent, but if you need solutions to complex marketing requirements, you’d better be buying the enterprise or Professional plan.rn tDeleted emails are still counted towards the invoice for the month.rn tThe form builder is quite basic.rnrnGetResponse Review: The ConclusionrnOverall, GetResponse is a complete marketing solution, but at the core, it is one of the best email marketing services.rnrnIt is a beginner-friendly, has tons of powerful features, and allows you to create complex marketing automation workflow with ease.rnrnWith its Autofunnel Conversion Funnel software, building sales funnels and lead pipelines are easy as it gets.rnrnIf you’re a beginner or small business, GetResponse seems to be the perfect tool for you.rnrnBut, if you’re looking for something to scale your e-commerce store or a tool that allows you to customize content for your customers, you might want to consider Drip or Keap.rnrnTry GetResponse for free.rnrnNow it’s your turn…rnrnAre you using or planning to use GetResponse for your online business?rnrnLet me know in the comments. If you have a question, ask us using the comment section. And don’t forget to share this with your fellow marketers and friends.”,”author”:{“@type”:”Person”,”name”:”Aayush Bhaskar”},”datePublished”:”2020-12-02″}}

You may also like...

Leave a Reply

Your email address will not be published. Required fields are marked *